Modern SEO comprises of a set of tools and techniques that serve to increase visibility of a website amongst search engines as well as internet surfers alike. Link building is one such component that SEO takes aid of, to strengthen its being. Lets us explore a couple of most frequently used Link building methods in practice by SEO:

Content Updation

It is a factor liked by people and search engines alike. Both of them like to see informative, fresh and crisp content on a website. It entices other websites to link that page of your website to theirs, forming a Link building base naturally for you.

Link Exchange

Mutual exchange of links with websites or web pages having most relevant content to that of yours, also lead towards link formation.

Blogging

Creating a daily blog containing links to your website, containing information about products/services that your particular website puts on sale or promotes is an effective SEO technique resulting in increased traffic on your website.